With so many website builders and tools available on the internet, setting up a new blog is so easy, anyone with a laptop and internet access could become the next star of the blogosphere. However, for this very reason, merely providing great content is no longer enough to set you apart from the competition.
Instead of passively praying for traffic, here are some handy tools to put to use that could help attract a loyal audience, nurture leads and deal with miscellaneous tasks, to help keep you productive:
Whether you are running out of ideas or are interested in writing on new subjects and need a spark of inspiration, blog topic generators can help you create enticing content. By simply inputting 3 keywords, the generator will do its magic and send you 5 related topics.
Consistent blogging is crucial. According to Hubspot, blogs that post more than 16 times per month get 4.5 times more leads than those that post four times or less per month. Frequent updates will not only help retain readers, but also the blog’s SEO, as search engines tend to rank websites that update frequently higher. Hubspot Topic Generator is useful when planning content calendars ahead to ensure that you are publishing on a consistent basis.
If you have a popular blog with a solid membership base and are looking for ways to monetize it, selling digital content is an alternative to ad placement or sponsored posts. ClickFunnel is a platform that allows you to create a paid membership page with call-to-action features, so your readers can purchase and gain exclusive access to premium content in addition to your regular content.
This is a tool that helps you uncover valuable information about your visitors and business-to-business leads. Lead Forensics is able to monitor and report what businesses have visited your blog in real time, and whether they have made any inquiry actions. Not only that, it also provides their full contact information for you to follow up and maximize your potential business opportunities.
Marketing automation is gradually replacing traditional email marketing as it has a much greater impact on conversion rates. Drip is an affordable option in marketing automation solutions. It can integrate with multiple digital tools, which allows you to effortlessly create smart, effective and dynamic emailing campaigns based on your subscriber’s behaviors. Predetermined emails or content will then be sent to the right person at the right moment, creating a sense of personalization. Through Drip, you will be able to auto-engage with your subscribers consistently with relevant content in your blog…
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