As a working actor, director, and screenwriter, Will Arnett is a busy guy.
Like a lot of busy people, the star of “Arrested Development” and “The Lego Batman” movie uses his e-mail as kind of a to-do list that lets him know who needs what from him, when. But, as he’s found, it can be hard to keep up with all those messages, and things can fall through the cracks.
Which is why, when Arnett found out about Timyo, an app designed to give users more control over their inboxes, he got really jazzed.
“Selfishly, I thought, ‘oh, this would be great for me,'” he told Business Insider.
He was so excited about the app that about a year ago, he bought a stake in the eponymous company behind it, marking his first-ever investment in tech. And he was so enthusiastic, he gradually became an advisor to the company, too.
‘Time is your own’
“Timyo” is a stylized shortening of “time is your own,” getting at the basic idea of the app. It replaces users’ standard mail apps, but it does more than just download and display messages.
On messages for which they are expecting a response by a particular time, users can set deadlines in Timyo. The app helps keep users organized by prominently displaying only those e-mails with the most pressing due dates.
In our own tests, Timyo, which has raised a relatively modest $6.5 million in venture funding, seemed to be on to something cool. Its app is still bare-bones and a little tricky to use compared with a lot of other e-mail apps, but the concept of assigning priorities and times by which to answer e-mails is a compelling one…
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