According to the USDA, of every $1 spent by consumers on the agricultural value chain, only $.085 goes to the farmer. This is an issue that Producers Token is looking to change. Helping lead the way is Producers Token Co-Founder and Executive Director, Keith Agoada, a graduate of the Wisconsin School of Business.
“Intermediaries thrive on communication, marketing, and finance barriers that exist between producers and the upstream supply chain to maximize profitability. Our first digital platform, Producers Market, is a business to business trading network where our agriculture producer members are able to connect directly with domestic and international wholesale buyers using our digital marketing funnel system. We support the platform transactions with distributed ledger (blockchain) technologies. Smart contracts and cryptocurrencies are being integrated to minimize transactional costs.”
To read the full article, click HERE.