PMBC Group’s client, KeySmart, was featured on The Tech Buyer’s Guru.
Introduction
Here at The Tech Buyer’s Guru, we receive e-mails every day from companies trying to get coverage for the “next big thing.” A lot of these products are in pre-release, typically as part of a crowdfunding campaign, and most of them are clearly (from our point of view) over-promising in order to pull in pre-sales. But from time to time, we see companies making creative “why didn’t I think of that” products, and we’ll reach out to learn more.
One such company is KeySmart, based in a suburb of Chicago, Illinois. It was founded on Kickstarter in 2013 with a simple goal: to design a better keychain. Now, while that’s a worthy goal, it’s not quite the type of “tech” we review here on The Tech Buyer’s Guru. Luckily, KeySmart chose to expand its reach in 2017 by releasing the KeySmart Pro, which was outfitted with a Bluetooth chip to allow it to interface with the popular Tile protocol for locating lost items (keys, tools, cats, pretty much anything…). And in September 2018, it released the black version of the KeySmart Pro (the original came only in white, likely due to limitations in KeySmart’s production capacity).
Because we really do love when small companies do big things, or even when they do small things that can have a big impact, we just had to try out the new KeySmart Pro Black to find out if it really is a game changer. So let’s see how it works, shall we?
Thank you to KeySmart for providing a sample of the KeySmart Pro Black for review.
To read the full article, click here.