Parents easily can get caught up in routines. In the bustling schedule of everyday life, finding the time to break up the monotony of typical breakfasts, lunches and dinners can seem impossible, especially with children around. Kevin Yu set out to create a solution. Yu has now streamlined the cooking process and diversified the average person’s cookbook, causing no hassle whatsoever for the user. A client of Los Angeles tech and app public relations firm PMBC Group, SideChef is the newest buzz in culinary technology. With the app, any and all worries in the kitchen can be put to rest. Motherhood and fatherhood blog Late Night Parent recently put SideChef in the spotlight.
One of the app’s most notable features is its appeal to chefs from any background. SideChef covers every difficulty level, appealing to both the novice and professional cook. Using simple imagery and an automatic timer to convey each step in the cooking process, it’s impossible for any user to get lost in the details of an intricate dish. The app’s built-in timers ensures that over or undercooking will never take place, and voice commands allow cooks to advance touch-free through recipe steps without using their dirty hands. With help from the American Culinary Federation, numerous other professional culinary societies and bloggers, the most out-of-reach dishes are now accessible to anyone. Users may also upload their own favorite recipes to the app and give feedback to others’.
The Late Night Parent program was especially complimentary of SideChef’s extensive collection of over 1,000 recipes, spoken directions by the app and specific shopping instructions for ingredients. Now any parents in a scramble can step to the professional culinary level without breaking a sweat. Accessibility was Kevin Yu’s goal with SideChef, and it succeeds in rising to the occasion.
SideChef will be hosting a panel at Social Media Week LA on Thursday, September 25 at General Assembly.
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