PMBC Client Rufus Labs Featured via USA Today
We’ve seen a lot of wearable gadgets emerge over the last few years, but none have made as big of an impression as the soon-to-launch Rufus Cuff. All 3.2 forearm-filling inches of it. For a smartwatch, it’s ginormous, more sci-fi-strange than next-great-gadget. But if you think of it more like a powerful Android tablet that’s shrunken down to fit on your wrist, it’s not so bad.
Why would anyone wear a tablet? I’ve just had it on for an entire day trying to figure that out. It’s definitely an attention grabber that elicits all kinds of reactions. One of the best is from the cashier at Trader Joe’s, “is that a Star Trek communicator, or that thingamajig from Futurama?” I joke with him that it’s my Power Ranger Morpher….
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